Securing more aluminium sales with aïr folding and sliding doors.

Photo of author

Nick Dardalis

Updated on

Air bifolding and sliding doors came to market in 2013, arguably long before the current trend for luxurious and higher end bifolding doors started.

Launched at the prestigious G awards to broad industry acclaim, sales of aïr sliding and folding doors exceeded the £1m mark after only nine months from launch.

air folding door showroom in london
Proving aïr doors can meet the needs of companies wanting to sell quality doors to quality customers.

Everglade Windows supporting the growing network of Aïr Retailers.

Some of the best known and longest established window companies in the UK are Accredited Aïr Retailers providing ‘airzones’ in their showrooms. They have chosen to sell aïr doors in order to meet the growing consumer demand for more luxurious bifolding doors, aluminium systems with a higher specification and better performance. This increasing demand also extends to large span sliding and lift and slide aluminium doors.

Part of this success is down to the partnership Everglade Windows has forged with its Air Retailer Partners. For any professional door company that does not manufacture to sell successfully to its customers, it needs the support of an expert trade supplier.

As the popularity of aluminium continues, more fabricators are setting up to supply the trade. Often this service extends to just providing fabricated windows and doors. For many installers, this may be enough. Others demand more from their aluminium suppliers.

Since 1980, Everglade Windows has grown to one of the fenestration sectors’ best-known trade manufacturers. Everglade supplies their customers all over the UK focusing on a broad range of products, quality, innovation and service.

Everglade Windows. A multi-award winning Company.

everglade windows are a multi-award winning manufacturer and exclusively provide air doors.
Everglade Windows are a multi-award winning manufacturer and exclusively provide air doors.

Everglade has won several coveted industry and wider business awards including:

  • Investor in People
  • Secured by Design
  • G12 Customer Care Initiative of the Year – Winner
  • G11 Customer Care Initiative of the Year – Finalist
  • BS 8213 Kitemark for Survey and Installation
  • ISO 9001:2008 Quality Management System
  • QMS 14001 – Environmental Management System
  • G10 Installer of the Year – Winner
  • G10 Fabricator of the Year – Finalist

Everglade Windows provide ongoing training and support.

Everglade Windows continue to invest in their business to ensure their customer partners benefit from their aluminium experience and know-how. This extends to a dedicated Training Academy within their Head Office. This bespoke and personalised training has resulted in Everglade being one of only a few companies in the fenestration sector with an Investors in People Award.

With size often comes responsibility. Everglade offers extensive customer support, technical help, sales support and tailored solutions for individual customer requirements. Their Valentis partner scheme is just one example of a specially designed system for installers to get the most out of door and window systems, sell more and sell better.

Everglade is also relatively unique as a trade supplier in hosting an annual Customer Conference. This further strengthens relationships with their customer base by building a strong partnership ethos and ensuring all their customers are engaged with their supplier whatever their size or requirements.

Aïr Doors attract a different type of customer.

Anyone active in the buoyant door and window industry will have seen the shift to more luxurious doors. Aïr retailers report that selling aïr bifolding and sliding doors attracts a different type of customer from before. These are clients who consider design as imperative to their renovation projects. They are looking for stylish, cost-efficient and higher performance doors.

The modern customer today will frequently carry out their research beforehand, long before contacting a door company for prices or visiting a showroom. It is this type of customer that already possesses some knowledge about what makes a quality door and has a good indication of what their perfect aluminium door is likely to be.

home hug showroom berkshire
Aïrzones create focal points and areas of interest in many door and window showrooms.

Existing aïr retailers report:

  • aïr doors are helping them secure more aluminium sales.
  • aïr doors meet their needs for the ‘next generation’ of folding and sliding doors.
  • aïr doors meet customer wishes for a slim, square, modern door product.
  • Customers are impressed how easy even the largest doors are to slide
  • aïr doors stand out from their existing sliding and folding door ranges.
  • aïr doors are easy to buy and easy to install.

Everglade Windows are looking to grow their impressive network of Accredited Aïr Retailers even further. They report that their retailers are selling on average 10 sets of doors a month, with some partners up to 25 doors a month. Such is the desirability of air doors with end users, architects and builders.

If you are a door and window installer that prides itself on selling and installing the better aluminium systems in the marketplace, the aïr range of aluminium doors are worth considering.

The Air Zone in London to see aïr folding and sliding doors on display

contact us if you would like more information about aïr bifolding and sliding doors.
Contact us if you would like more information about aïr bifolding and sliding doors.

Everglade Windows have set up their dedicated aïrzone. In this substantial door showroom are available on display no less than 11 sets of doors each focusing on the impressive capabilities of Aïr folding and sliding doors.

These include a cornerless sliding door, a 5.8-metre inline sliding door; doors oversized in height and many other examples.

Aïr doors remain unique in the marketplace with a 25-year guarantee that for many installers will be the ultimate unique selling proposition.

If you would like more information about aïr bifolding, sliding and lift and slide aluminium doors, please contact us.

Providing expert help to homeowners and trade professionals since 2010




Get Free help finding the right products from the best suppliers

16:42 30 Oct 23
Nick responded incredibly quickly to my enquiry (on a Saturday too!), and was able to offer invaluable advice on both aluminum systems and manufacturer / suppliers. Thanks Nick!
chris steerchris steer
16:18 09 Oct 23
Had a meeting with Nick during the grand designs show. Was extremely helpful and professional would highly recommend
Chris WesthorpChris Westhorp
19:55 13 Sep 23
Extremely helpful with pointing us in the right direction to find the products we required and suggesting firms that could reliably fit them.Nick was quick to reply and very detailed in his advice.Highly recommend reaching out to them.
Cathy GreenwoodCathy Greenwood
07:03 11 Sep 23
Update - A second email to nick for help on bifolds resulted in a detailed informative reply even on a Sunday ! This guy is so knowledgable and helpful .I approached Nick for an independent view on sliding doors v bifold and the different brand options . His reply was extremely detailed and prompt and allowed me to navigate this often confusing world in a much more informed way . Thanks so much Nick
Anthony CraigAnthony Craig
12:45 05 Sep 23
This is a must site for anyone looking for advice. Great service and very quick answers to questions. Nick has been of great help quiding us through the maze of aluminium products. Thank you
Philip DuffieldPhilip Duffield
20:24 26 Jul 23
I contacted Nick @ ATS for guidance on what aluminium sliding door systems would be suitable for an opening in an extension that is going to be both wide and tall. He came back really quickly with very detailed and incredibly helpful advice. He is clearly extremely knowledgeable about the systems on the market and their respective features and capabilities. If you’re feeling a bit lost by the overwhelming range of choices out there, I’d definitely recommend contacting him.
Dariush HekmatDariush Hekmat
17:25 19 Jul 23
Nick's advice is great. He is always quick to respond and spends time on responses, which really help to make an informed decision.
Alan FosterAlan Foster
07:51 12 Jul 23
Absolutely fantastic. Asked for advice about replacing Crittall (?) windows late last night and early this morning received 3 great suggestions and contact information for suppliers
Rachel LauRachel Lau
09:24 16 Jun 23
Fantastic website full of valuable and pragmatic advice about product selection and comparison: no other website gives information like this. Truly written for public interest. Don't hesistate to reach out to Nick via the mailing system. He responds very quickly, is friendly, and has very sound and high knowledgable advice. I have already shared this with my friend planning her own grand design.
guard Charlieguard Charlie
12:28 14 May 23
I emailed this company just on the off chance they could help me with new magnetic sliders for my patio door. They were not able to supply those but were so very helpful providing me with the name of a company who could. I am so very grateful at the great service. Dare say customers must be very happy. thank you so much.
Benjamin LewisBenjamin Lewis
10:06 04 May 23
Nick is very helpful indeed. Extremely knowledgeable on bifolds which was in relation to my query. Great website as well, some very useful articles. Particularly appreciated the article that lists all the major bifold options in order of their sightlines! Thank you!
P JonesP Jones
08:07 15 Apr 23
I asked Nick some questions about an installation we were considering and he replied within hours with some very useful suggestions that will probably lead us to using a different make and supplier. Thanks, Nick. Great work.
Nicholas WallNicholas Wall
13:18 02 Apr 23
Looking for fair and honest expert advice on all aspect of aluminium windows and doors? These guys will arm you with all the information you need to make the RIGHT choice in a highly complex, crowded marketplace. post a question and you will get a very quick professional answer you can rely on being based on fact. Thanks guys!
Giorgia SiriacoGiorgia Siriaco
16:25 21 Mar 23
After a lot of research to find doors that would meet our unusual size requirements and feeling increasingly uncertain about the best way to spend our small budget, I stumbled on the ATS website, and I'm so glad I did! I contacted ATS to request advice and Nick promptly replied with a wealth of information, providing us with options and relevant contact details. I only wish I'd found them sooner!
Carol NortonCarol Norton
10:01 17 Mar 23
I've been so confused about how to achieve the look I'm after, and going round in circles with various window/door companies, trying to get away from the huge chunks of plastic currently around my windows. I didn't expect an email to a company found through a Google search to really help - but I was desperate, so I tried. I'm SO glad I did. Finally I have clear explanations from ATS of where I've been going wrong, exactly what I'm looking for, and a list of local companies that might be able to provide it! The response has excelled my expectations and I feel as if I'm finally inching closer to a home with which I'll be happy and comfortable: thank you.
David NunnDavid Nunn
20:54 14 Mar 23
It is rare that I write reviews, however after my very positive communication with Nick - enquiring about suitable slim sash aluminium windows for my project, I felt that a review was definitely warranted. I can reinforce the many positive reviews posted so far, Nick was very quick to respond, providing comprehensive detail, with excellent independent advice.In summary, great service, thank you Nick.
Chantal AuerbachChantal Auerbach
13:04 09 Mar 23
Nick from Aluminium Trade Supply was incredibly helpful informative and pleasant to deal with. He responded quickly to emails and was very knowledgeable. Highly recommend being in touch with Nick if you are considering new aluminium windows or doors.
Lee JonesLee Jones
20:21 22 Feb 23
I dropped Nick at Aluminium Trade Supply an email re high security slim sightline bi-folds and their alternatives and he responded that quickly (and so comprehensively) that I felt bad I’d not paid him for his time!Nick Sir your product knowledge is outstanding and you are providing a level of service that goes wayyyy above and beyond expectations. I’ll definitely make sure I mention Aluminium Trade Supply to anyone I encounter looking for a fenestration solution 🙏🏼
15:13 13 Feb 23
We are looking to replace some old UPVC patios doors with aluminium ones. The ATS website is a great source of advice in an area where clear information is sorely lacking. Having used the website, I then followed this up with a number of specific questions relating to our search, and Nick came back very quickly with clear, detailed and very useful advice.I have been very impressed with both the website and with Nick's advice. My only regret is that I didn't come across ATS before replacing various windows in 2021 - I'm sure it would have saved me a lot of grief and money! Thanks again Nick.
Azza McCabeAzza McCabe
17:47 01 Feb 23
So impressed with this company.Responded to my query quickly andgave valuable advice. Nick was extremely helpful and we were able to move forward with our project.
Adri LoloçiAdri Loloçi
11:21 08 Jan 23
Nick was super fast to respond and provided some great recommendations. I would recommend this website to anyone looking to find bifold or sliding aluminium doors.
Stephen HoustonStephen Houston
16:16 03 Jan 23
Looking for aluminium crittall style internal door and external patio French doors. Noted good reviews and thought would ask for advice. Comprehensive reply with excellent independent advice and lists of fitters who could provide products and installation. Great service.
Inga GeachInga Geach
08:25 21 Dec 22
Nick from Aluminium Trade Supply has been extremely helpful with navigating the jungle that is aluminium glazing for our upcoming extension project. His advice was prompt, detailed and always impartial. Very grateful for your input, thanks Nick!
Amanda BurtonAmanda Burton
10:54 16 Dec 22
Brilliant website and an excellent service. Nick provided not only detailed advice and supplier contacts, but highlighted the considerations of various products so I could make an informed choice. Our Sunvista minimal sliders were fitted this week and I couldn't be happier, stunning. Thanks once again for your advice and recommendations, invaluable!
Keith BarnesKeith Barnes
17:18 10 Dec 22
Very helpful advice given to my question, including the name of 3 different companies that i could try for the product being enquired about. Many thanks
Munim ChowdhuryMunim Chowdhury
11:45 13 Sep 22
Nick has been very helpful on signposting me to a number of partner organisations for steel/aluminium doors.
SUSAN wallaceSUSAN wallace
17:26 31 Aug 22
My experience with this firm was exceptionally good and this is notalways the case as a female, dipping a toe into technical waters.I was spoken too with courtesy and at a level that helped me consolidate what was needed .On top of that I was given a list of companies and places where I could obtain the type of product I needed.I could not thank them enough and would certainly go there again and reccommend others do too.
Paul SalterPaul Salter
22:39 22 Aug 22
Contacting Aluminium Trade Supply is like contacting the Oracle direct. Advice is always comprehensive and balanced. On multiple occasions they have provided me with options that fully meet our objectives. Many thanks.
Nick McCormackNick McCormack
20:25 14 Aug 22
Really helpful and useful came back to me on a Sunday with some invaluable information. Highly recommended.
ray addisonray addison
13:14 14 Aug 22
received a prompt reply to my query,and helpful information from ATS