Securing more aluminium sales with aïr folding and sliding doors.

Air bifolding and sliding doors came to market in 2013, arguably long before the current trend for luxurious and higher end bifolding doors started.

Launched at the prestigious G awards to broad industry acclaim, sales of aïr sliding and folding doors exceeded the £1m mark after only nine months from launch.

air folding door showroom in london
Proving aïr doors can meet the needs of companies wanting to sell quality doors to quality customers.

Everglade Windows supporting the growing network of Aïr Retailers.

Some of the best known and longest established window companies in the UK are Accredited Aïr Retailers providing ‘airzones’ in their showrooms. They have chosen to sell aïr doors in order to meet the growing consumer demand for more luxurious bifolding doors, aluminium systems with a higher specification and better performance. This increasing demand also extends to large span sliding and lift and slide aluminium doors.

Part of this success is down to the partnership Everglade Windows has forged with its Air Retailer Partners. For any professional door company that does not manufacture to sell successfully to its customers, it needs the support of an expert trade supplier.

As the popularity of aluminium continues, more fabricators are setting up to supply the trade. Often this service extends to just providing fabricated windows and doors. For many installers, this may be enough. Others demand more from their aluminium suppliers.

Since 1980, Everglade Windows has grown to one of the fenestration sectors’ best-known trade manufacturers. Everglade supplies their customers all over the UK focusing on a broad range of products, quality, innovation and service.

Everglade Windows. A multi-award winning Company.

everglade windows are a multi-award winning manufacturer and exclusively provide air doors.
Everglade Windows are a multi-award winning manufacturer and exclusively provide air doors.

Everglade has won several coveted industry and wider business awards including:

  • Investor in People
  • Secured by Design
  • G12 Customer Care Initiative of the Year – Winner
  • G11 Customer Care Initiative of the Year – Finalist
  • BS 8213 Kitemark for Survey and Installation
  • ISO 9001:2008 Quality Management System
  • QMS 14001 – Environmental Management System
  • G10 Installer of the Year – Winner
  • G10 Fabricator of the Year – Finalist

Everglade Windows provide ongoing training and support.

Everglade Windows continue to invest in their business to ensure their customer partners benefit from their aluminium experience and know-how. This extends to a dedicated Training Academy within their Head Office. This bespoke and personalised training has resulted in Everglade being one of only a few companies in the fenestration sector with an Investors in People Award.

With size often comes responsibility. Everglade offers extensive customer support, technical help, sales support and tailored solutions for individual customer requirements. Their Valentis partner scheme is just one example of a specially designed system for installers to get the most out of door and window systems, sell more and sell better.

Everglade is also relatively unique as a trade supplier in hosting an annual Customer Conference. This further strengthens relationships with their customer base by building a strong partnership ethos and ensuring all their customers are engaged with their supplier whatever their size or requirements.

Aïr Doors attract a different type of customer.

Anyone active in the buoyant door and window industry will have seen the shift to more luxurious doors. Aïr retailers report that selling aïr bifolding and sliding doors attracts a different type of customer from before. These are clients who consider design as imperative to their renovation projects. They are looking for stylish, cost-efficient and higher performance doors.

The modern customer today will frequently carry out their research beforehand, long before contacting a door company for prices or visiting a showroom. It is this type of customer that already possesses some knowledge about what makes a quality door and has a good indication of what their perfect aluminium door is likely to be.

home hug showroom berkshire
Aïrzones create focal points and areas of interest in many door and window showrooms.

Existing aïr retailers report:

  • aïr doors are helping them secure more aluminium sales.
  • aïr doors meet their needs for the ‘next generation’ of folding and sliding doors.
  • aïr doors meet customer wishes for a slim, square, modern door product.
  • Customers are impressed how easy even the largest doors are to slide
  • aïr doors stand out from their existing sliding and folding door ranges.
  • aïr doors are easy to buy and easy to install.

Everglade Windows are looking to grow their impressive network of Accredited Aïr Retailers even further. They report that their retailers are selling on average 10 sets of doors a month, with some partners up to 25 doors a month. Such is the desirability of air doors with end users, architects and builders.

If you are a door and window installer that prides itself on selling and installing the better aluminium systems in the marketplace, the aïr range of aluminium doors are worth considering.

The Air Zone in London to see aïr folding and sliding doors on display

contact us if you would like more information about aïr bifolding and sliding doors.
Contact us if you would like more information about aïr bifolding and sliding doors.

Everglade Windows have set up their dedicated aïrzone. In this substantial door showroom are available on display no less than 11 sets of doors each focusing on the impressive capabilities of Aïr folding and sliding doors.

These include a cornerless sliding door, a 5.8-metre inline sliding door; doors oversized in height and many other examples.

Aïr doors remain unique in the marketplace with a 25-year guarantee that for many installers will be the ultimate unique selling proposition.

If you would like more information about aïr bifolding, sliding and lift and slide aluminium doors, please contact us.